Market Reports

The Battle for the Agentic Enterprise

13 March 2026 | AIMG
The global artificial intelligence market is entering a new phase of strategic consolidation. Across infrastructure providers, enterprise software vendors, and consulting firms, organisations are increasingly turning to mergers and acquisitions to secure deployable AI capabilities rather than attempting to build them organically.

AIMG® Expert Insight

Recent acquisitions by Nebius, Zendesk, and KPMG provide a revealing cross-section of how companies across the technology stack are repositioning themselves for the agentic AI era. AIMG analysis indicates that these transactions are not isolated events but early signals of a broader structural shift in enterprise technology markets.

Across sectors, the strategic objective is increasingly the same: control over the infrastructure, tools, and workflows that will power autonomous enterprise decision-making.


Three AI Transactions That Signal a Structural Market Shift

Acquirer Target Sector Estimated Deal Value Strategic Objective
Nebius Tavily AI infrastructure / agentic search $275M upfront (up to $400M incl. earn-outs) Move up the AI value chain into the enablement layer
Zendesk Forethought Customer service AI agents Undisclosed Transform ticketing platform into an autonomous AI “Resolution Platform”
KPMG PrivateBlok AI agent development Undisclosed Embed AI agents into consulting workflows

 

AIMG analysis suggests these transactions illustrate the emergence of three major AI M&A battlegrounds:

  1. AI infrastructure enablement
  2. Agentic enterprise applications
  3. AI-augmented professional services

Together they highlight a profound shift in how organisations are competing for advantage in the emerging AI economy.


AI Profit Pools Are Moving Up the Stack

The economic logic behind these acquisitions can be understood through the shifting distribution of profit pools across the AI technology stack.

AIMG AI Value Chain Profit Pools

AI Layer Typical Gross Margin Strategic Role
Semiconductor hardware 30–50% Compute supply
Cloud infrastructure 25–40% Training and inference
AI platforms 50–65% Model orchestration and development
AI enablement layer 65–75% Agents, orchestration, retrieval
Enterprise AI applications 70–85% Autonomous workflows

 

AIMG analysis indicates that the highest margins increasingly reside in the application and enablement layers, rather than in raw infrastructure.

For example, the AI-as-a-service value chain shows that while GPU infrastructure captures relatively modest margins, AI applications can generate roughly $8 of revenue per H100 compute hour with gross margins approaching 80%.

This migration of economic value explains why infrastructure providers, software companies, and consulting firms are all attempting to move higher in the AI stack through strategic acquisitions.


Transaction Analysis

Nebius Acquires Tavily: Moving from Compute to Cognition

In February 2026, Nebius announced the acquisition of Tavily, a developer platform specialising in agentic web search.

Metric Value
Upfront consideration $275M
Maximum deal value $400M
Target funding prior to acquisition ~$25M
Developer ecosystem >1M developers
SDK downloads ~3M per month

 

The acquisition integrates Tavily’s real-time web search capabilities into Nebius’s AI cloud platform.

This is strategically important because large language models without access to external information are prone to hallucination and outdated knowledge. By embedding agentic search directly within its platform, Nebius enables developers to build autonomous AI systems capable of retrieving and reasoning over live data.

AIMG analysis suggests the transaction represents a strategic shift for Nebius: moving beyond bare-metal infrastructure into the AI enablement layer, where significantly higher margins are available.

The deal also strengthens Nebius’s ambition to become a full-stack AI cloud provider, combining infrastructure, inference, and developer tooling within a single platform.


Zendesk Acquires Forethought: The Rise of the Resolution Platform

Zendesk’s acquisition of Forethought marks the company’s largest transaction in nearly two decades and reflects a fundamental shift in enterprise customer service technology.

Metric Value
Target funding ~$115M
Enterprise customers >100,000
Customer interactions ~8B daily
Expected AI-driven ARR ~$200M

 

Forethought develops autonomous AI agents capable of resolving customer service requests without human intervention.

Zendesk’s strategic objective is to transform its traditional ticketing system into an AI-native “Resolution Platform.”

From Ticketing to Autonomous Resolution

Legacy Customer Service AI Resolution Platform
Ticket routing Autonomous problem solving
Human agents AI agents
Seat-based pricing Outcome-based pricing
Static workflows Self-learning systems

 

Zendesk expects AI agents to handle more customer interactions than humans by 2026, marking a major inflection point in enterprise service automation.

A particularly important innovation is Zendesk’s move toward outcome-based pricing, where customers pay for successful issue resolution rather than for the number of human agents using the software.

AIMG analysis suggests this shift could fundamentally reshape SaaS economics by linking revenue directly to measurable business outcomes.


KPMG Acquires PrivateBlok: Consulting Becomes Software

The third transaction reflects a transformation taking place within the global consulting industry.

In February 2026, KPMG acquired PrivateBlok, an AI development platform specialising in multi-agent systems.

Metric Value
Transaction type Talent + technology acquisition
Core capability Multi-agent AI systems
Key use cases Finance, due diligence, change management
Strategic focus Secure AI copilots for enterprise data

 

PrivateBlok develops AI systems capable of combining public information with proprietary corporate data to create secure knowledge bases that power enterprise AI copilots.

For consulting firms operating in highly regulated industries, this architecture is essential. Enterprise clients require AI systems that can operate on sensitive corporate data without exposing information to external models.

The acquisition therefore expands KPMG’s ability to deploy AI-powered advisory platforms directly into client organisations.


The AIMG AI M&A Strategic Stack

Taken together, the three transactions illustrate how companies are acquiring capabilities across the AI stack.

Layer Strategic Objective Example Transaction
Enterprise applications Autonomous enterprise workflows Zendesk – Forethought
AI enablement tools Agent orchestration and retrieval Nebius – Tavily
AI platforms Model development and orchestration Databricks ecosystem
AI infrastructure GPU compute and data centres Hyperscaler investments
AI talent and research Specialist engineering teams KPMG – PrivateBlok

 

AIMG analysis suggests that most AI acquisitions in 2025–2026 represent “stack-climbing” strategies, where companies acquire capabilities higher in the value chain to control enterprise decision workflows.


AI M&A Valuation Benchmarks

The growing strategic importance of AI technologies is reflected in the valuation multiples observed across the sector.

Selected AI Transactions

Transaction Year Estimated Deal Value
Nebius – Tavily 2026 $275M–$400M
Zendesk – Forethought 2026 Undisclosed
KPMG – PrivateBlok 2026 Undisclosed
Databricks – MosaicML 2023 $1.3B
IBM – Red Hat 2019 $34B

Typical EV / Revenue Multiples

Segment Typical Multiple
Traditional enterprise software 5–8×
High-growth SaaS 8–12×
AI-native software platforms 12–18×
Frontier AI infrastructure 15–25×

 

AIMG analysis indicates that companies capable of enabling autonomous enterprise workflows command the highest valuation premiums.


The Agentic AI Opportunity

The rapid acceleration of agentic AI markets is the fundamental catalyst behind this wave of acquisitions.

Year Estimated Market Size
2025 ~$7B
Early 2030s $140B–$200B
CAGR >40%

 

As AI systems evolve from generative tools to autonomous agents capable of executing workflows, demand for enabling infrastructure and enterprise platforms is expected to grow rapidly.

Industry forecasts suggest that by the end of 2026 roughly 40% of enterprise applications will embed autonomous AI agents capable of handling end-to-end tasks.


AIMG Strategic Interpretation

Based on analysis and insights from the AIMG Expert Network and Advisory Board, three structural shifts are reshaping the enterprise AI landscape.

Infrastructure Providers Are Moving Up the Stack

Infrastructure providers are increasingly acquiring software capabilities that allow them to capture higher margins and strengthen platform lock-in.

Enterprise Software Is Becoming Autonomous

Enterprise applications are evolving from tools used by employees into systems capable of completing complex tasks independently.

Consulting Firms Are Becoming Software Companies

Professional services firms are increasingly deploying proprietary AI platforms rather than delivering services solely through human labour.

This transformation is giving rise to a new delivery model often described as “services-as-software.”


AIMG Outlook: The Next Phase of AI Consolidation

Drawing on insights from the AIMG Advisory Board and Expert Network, several trends are likely to shape the AI M&A cycle over the coming years.

Agentic AI arms race
Companies will increasingly compete to acquire technologies that enable autonomous enterprise workflows.

Platform consolidation
Enterprise customers are likely to consolidate AI spending around integrated platforms rather than fragmented tools.

Services-software convergence
Consulting firms will continue acquiring AI engineering companies to transform advisory services into scalable software platforms.

Private equity acceleration
Large private equity firms with significant capital reserves are likely to become major participants in AI-focused acquisitions.

Capability polarisation
The market will increasingly differentiate between companies with deployable AI capabilities and those with only experimental AI initiatives.


Strategic Conclusion

The acquisitions of Tavily, Forethought and PrivateBlok illustrate a deeper structural shift in how organisations are positioning themselves within the emerging enterprise AI value chain.

Rather than simply adding incremental AI capabilities, companies are increasingly acquiring technologies that allow them to control critical nodes in the AI supply chain – from compute infrastructure and model orchestration to agent frameworks and autonomous enterprise applications.

From an AIMG perspective, these transactions demonstrate three important dynamics.

First, AI profit pools are migrating up the value chain. While foundational infrastructure such as GPUs and cloud compute remains essential, the largest long-term economic value is likely to accrue to the layers that enable context, reasoning and autonomous workflow execution. This explains why infrastructure providers are seeking to expand into software enablement layers, and why enterprise platforms are racing to embed agentic capabilities.

Second, enterprise technology markets are reorganising around agentic architectures. Systems capable of executing multi-step tasks, interacting with external data sources and operating across enterprise workflows will increasingly become the central organising layer of corporate software.

Third, the emerging AI landscape is becoming increasingly stack-oriented rather than product-oriented. Competitive advantage will be determined less by individual models or tools and more by the ability to integrate capabilities across the AI supply chain: data, models, orchestration, agents and enterprise applications.

This is precisely the type of market structure that the AI LeaderMap framework was designed to analyse. Traditional vendor evaluation approaches that focus primarily on historical market share or revenue scale struggle to capture the competitive dynamics of AI markets, where innovation capacity and architectural positioning within the value chain are increasingly the primary drivers of long-term strategic advantage.

From an AI LeaderMap perspective, the key differentiator will not simply be which firms adopt AI, but which firms successfully position themselves in the most strategic layers of the AI stack.

Those organisations that control the enabling infrastructure for agentic enterprise systems – whether through platform integration, proprietary tooling or strategic acquisitions – are likely to shape the next generation of enterprise technology markets.

In this sense, the recent wave of AI acquisitions should not be viewed merely as opportunistic dealmaking. It represents the early stages of a broader reorganisation of the global enterprise technology supply chain around autonomous AI systems.

And that reorganisation is only just beginning.

Source: AIMG